Post Malone Like Me LS Shirt
that turn a profit on their own. “We’re seeing brands that have been in the Post Malone Like Me LS Shirt and by the same token and space for a while really getting to the stage where this is powering a meaningful part of their gross merchandise value,” Tait told CBS MoneyWatch. “Brands are starting to understand that making high quality items that are durable and have multiple owners over their lifetime is a way to build loyalty and brand relevance, as well as reducing carbon emissions in the supply chain. It feels like it’s a win all around for the brand and customer,” Tait said. In 2022, the global market value of secondhand and resale apparel was valued at $177 billion, according to a Thredup report. By 2027, it’s expected to double in size. Trove’s own business grew by a record 50% in the fourth quarter, compared to the same period one year earlier. Online consignment and thrift store ThredUp also powers resale channels for about 50 brands. “Every brand is different but, in general, they are paying us to do a lot of the processing and
work. And when the Post Malone Like Me LS Shirt and by the same token and items are sold on their website, they get a revenue share. Generally speaking, it’s either break-even or positive for retailers,” ThredUp CEO James Reinhart told CBS MoneyWatch. Are companies actually producing less? Brands that have been in the business for close to a decade have made strides in growing the percentage of business that comes from circular, according to Trove. “With this circular channel, [brands] generate revenue from items they have already produced,” Tait said. “This means you can both generate revenue and reduce emissions overall.” Reinhart said these programs will have to grow in scale before they’re contributing enough profits where companies can produce less new product. “It’s not changing how much they are producing just yet,” Reinhart said. “But the idea that they can sell items secondhand or even a third or fourth time and make money each time — I believe, over time, will create downward pressure on production.” How do I maximize my earnings? There’s room for marketplaces like ThredUp, TheRealReal and even e-commerce sites like eBay, that don’t specialize in apparel, to coexist with brand services. “There are options and choice for the customer and that is a good thing,” Reinhart said. “It allows them to prioritize their time and how much money they want to earn.” Customers should weigh their priorities when
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